Additive Manufacturing will be a key contributor towards a sustainable world, our software is accelerating that.

About us

Additive Flow was established in 2017 to develop and provide advanced digital solutions for the additive manufacturing workflow. The mission of Additive Flow is to intelligently progress the capabilities of design and optimisation for additive manufacturing applications and to unlock the latent real performance potential of 3D printing. This is achieved with the unique and advanced FormFlow software that overcomes the challenges faced by many designers and engineers working with (or engaging for the first time with) 3D printing and additive manufacturing processes for product development and production applications.

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Additive Flow’s multi functional software provides the key to unlocking the multi material, multi parameter process capabilities of AM, which, to date, the capabilities of design and/or optimisation software has not been able to match. In so doing, Additive Flow’s technologies empower users to take additive manufacturing further than it has ever gone before for applications across many industrial sectors.

The company was co-founded by Alexander Pluke (CEO) and Charles Fried (CTO), and joind by Ishay Rosenthal (CPO), who are leading an exceptional and growing team that work at the intersection of architectural computation, Artificial Intelligence (AI), machine learning, and material science.

Our team

Scientists, Engineers and Innovators.


CEO, Co-Founder

1st Class PPE from Durham.

Driven by the innovation potential of AM, he invented and built novel 3D Printers. He has developed and filed patents for hardware, AI control and optimisation software for AM.


CTO, Co-Founder

MSc. Computational Architecture, UCL

Industrial and computational designer with 13+ years experience in Digital Manufacturing.


Head of Product, Co-Founder

MSc. Architectural Computation, UCL

Multidisciplinary developer with Background in Architecture, Computational design, and Mechanics.


Commercial & Applications Director

Materials and Additive Supply Chain Specialist

Dedicated eco-system and relationship builder with strong materials supply chain track-record and driven to create mutual value. Deployed successful C-Suite teams across public and private firms.


Application Engineer

Chartered Mechanical Engineer

Experienced innovation leader and prolific designer within spectroscopy, industrial, and electronics.

Our board & advisors



Board Member UK Govt Cabinet. Previously Group Strategy Director at Lloyds, Director of HR at Bank of England, COO at Apax Partners.


Non-Executive Director

Advising E.ON, Previously CTO of Jaguar Land Rover, multiple Director roles at Vodafone.

Professor Kim
H Alicia

Lead Technical Advisor

Professor H Alicia Kim brings her over 2 decades career in engineering and topology optimisation to her long-standing technical advisory role at Additive Flow. She has worked with leading research institutes such as NASA & DARPA - with over 200 international publications.

Additive Manufacturing will be a key contributor towards a sustainable world, our software is accelerating that.


Additive Flow has at its heart sustainability in modern day product development and manufacturing environments. The company was founded on the principle of disrupting Additive Manufacturing for an improved world by focusing on reducing manufacturing impact on the environment; enabling sustainable designs and sustainable use of materials; drive improved recycling, life cycle analysis; all while supporting safer workplaces.

We also keep our focus on the demands of our customers, and we promote and maintain a pragmatic and open approach in all our dealings with our clients. We believe that we can be valuable partners for our clients in their AM application development and production endeavours. As such, we are bringing modular and scalable multi functional digital solutions to the market that can be customised to your specific applications, and we collaborate with you to ensure optimal outcomes.


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Whether you'd just like to learn more about us or have a specific application in mind we'd love to hear from you.

Additive Flow

Spaces Liverpool Street Station,
New Broad Street House,
35 New Broad Street,
London, EC2M 1NH,
United Kingdom

+44 (0) 203 5898776

Online contact

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